City Park

City Park, a five-story, best- in-class, creative office building located in Tucson’s dynamic Downtown Congress Street District. The property is a five-story modern, transit- oriented mixed-use project developed in 2017 featuring open-concept office spaces, ground floor retail, two adjacent courtyards, large second floor balcony and rooftop deck.

Client
Bourn Companies

About
Bourn has transformed communities for 30+ years through more than 6 million square feet of real estate projects across the Southwestern United States. Their portfolio includes mixed-use retail, restaurants and entertainment venues, offices, hotels, medical and technology facilities, as well as residential communities. Their clients and collaborators include investors, partners, property owners, brokers, tenants, vendors, and municipalities.

Year
2021

What I’ve Done

  • Designed a modern and versatile logo that captures the essence of the property through clean typography and a balanced color palette. The mark combines simplicity with meaning, ensuring it remains memorable and adaptable across both digital and print applications. Every element was carefully crafted to reflect the company’s identity and connect with its target audience.

  • Led the photo and video process, from taking all of the exteriors, interiors, aerial photos, and the aerial drone footage.

  • Produced the one page offering announcement highlighting the property and it’s investment highlights.

  • Created the entire offering memorandum, bringing together design, branding, and visual storytelling to highlight the unique value of the property. My approach ensures that the memorandum package is both visually compelling and strategically structured to communicate key details, drive engagement, and support successful transactions.

  • Developed custom graphics, site plans, floor plans, detailed maps, and tailored aerial visuals. The design focused on storytelling to showcase City Park’s location, accessibility, and unique features in a way that supports leasing, investment, and marketing efforts.

  • Generated the marketing video which highlights everything the property has to offer as it does in the offering memorandum.

  • Spiral bound printed all of the marketing materials for ownership.

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